AREAS
OF PRACTICE
Recruitment & Development
The tailored FFM solution for any type of business
Operation
From promotion and training to visual merchandising
Business Intelligence
Systematization of coordination, data processing, reporting and analysis
FFM CORE VALUE CHAIN STRUCTURE
OUR VALUE PROPOSITION
Visibility & Achievability
Via the field force care we make the client products catch the consumer’s attention and create a need to grab them.
Consumer Experience
Through the in-depth analysis of consumers, an understanding of the product, and insightful messages, We provide shoppers with a variety of experiences on the benefits and use of products.
Conquer Retail Obstacles
Having the proper field force team means you can rely on their personal relationship and environment knowledge in facing issues or providing additional service.
Human Touch
By the cultivation of the shopping process, utilizing emotion, We create a positive affinity towards our client’s brand among customers.
Personalized Offering
Through the data collected by the field force and analyzed by back-office, We can deliver a tailored product offering to each consumer.
Our services offerings
RECRUITMENT
& DEVELOPMENT
- HR Organization
- Compensation Structure
- Carrier Development Plan
- Complex Education Academy
- - Presentation and Soft Skills
- - Sales Driven Abilities
- - Market Sensing Abilities
- Legal Support
RETAIL OPERATION
- Complex Organization
- Result Analysis
- Data Gathering On-site
- Real-time Monitoring
- Store Maintenance
- On-site Training Solution
BUSINESS INTELLIGENCE
- Operation Tools Integration
- Real Time Data Mining Solution
- Sales Analysis
- Consumer Feedback
- Experience Analysis
- Competitors Activities
- Development Analysis
- Optimization Solutions
Recruitment
& Development
The tailored FFM solution for any type of business starts with hiring the right people.
Based on our experience, we have learnt that it is our field employees we need to rely upon. With this in mind, we have built a cutting-edge solution for the hiring and skills-development process. The key is to find people with a keen interest and passion for the product or service. We invest considerable effort not only in teaching the necessities of the product or service but also in developing genuine skills needed for the job. On top of that, we provide numerous motivational programs for the various types and experience levels of employees.
Operation
To sustain a business through FFM, it is necessary to master three main areas:
Promotion
An actual human approach at point of sale can be a game changer for product or service conversion. We cover all aspects of this process such as the promotion plan, promoters R&R with KPI and performance management.
Visual Merchandising
Highlighting the product to attract the shopper. We provide proper visual merchandisers organization consisting of journey planning, merchandisers R&R with KPI, activity management, retail asset monitoring among others.
Sellers Training
Our training is focused on the features and benefits of the product or service. Furthermore, we explain to sellers the proper way to approach the consumer. When organizing training sessions, we provide the training plan, R&R with KPI among other services.
Business Intelligence
Automation of coordination data collection and analysis delivering data-driven solutions is what makes our FFM solution exceptional.
We successfully utilize our in-house software to organize complex field teams, secure data storage and to visualize real time data. We combine it with, for example, the optimization of a merchandiser’s journey plan with geolocation analytics or car fleet management systems, right through to an employee satisfaction index which allows us to maximize field team effectiveness.
Furthermore, through the processing of data collected by the field team we are able to provide key information in reports with clear and detailed visualization and deliver the necessary solutions to the field.